IVE’s “I AM” Music Video Surpasses 400 Million YouTube Views

IVE’s music video for “I AM” has surpassed 400 million views on YouTube.

The achievement was recorded on 30 August 2026, shortly before 1 p.m. KST.

“I AM” is now IVE’s first music video to reach the 400-million-view mark on the platform.

The video was originally released on 10 April 2023 alongside the group’s first studio album, I’ve IVE.

It took the release a little over three years and four months to reach the milestone, underlining the lasting international popularity of one of IVE’s signature tracks.

For European DIVE, the achievement is another reason to revisit the high-flying anthem and its memorable visual era.